Brewery: Big Drop
Design: James Kindred

Origin: Ipswich, England
Style: Non-alcoholic pale
ABV: <0.5%

Big Drop came about as a project between two friends who had a change in lifestyle (e.g fatherhood) and saw an opportunity to craft beers that didn’t hurt so much the next day. Cue Big Drop Brewing Co. As a knackered old dad myself I can vouch for their quality. It’s the best low-ABV I’ve had and I doubt anyone would clock that it’s non-alcoholic from the glass.

The labels, designed by co-founder James Kindred, echo the level of detail and care that has gone into the product. The strapline is neat too - ‘To drink. Not to be drunk’. Not too wanky, not pretending to be a beer, not ashamed of itself. Simple, understated and clean. A nice fit.

A project by Richard Heap
A graphic designer from Stockport, England