Origin: Lancaster, Lancashire, England
Style: Premium bitter
ABV: 4.8%
A tasty ruby ale - easy to drink with a depth that holds to the aftertaste. Good beer.

Like Yorkshire's Samuel Smith's Lancaster have opted for their county symbol - the red rose of Lancashire. This is much cleaner (and to be honest more professional) design though. Some tracked out sans-serif type and red pinstripes tailing off the bottom that set everything off nicely. 

A project by Richard Heap
A graphic designer from Stockport, England