Brewery: O|O Brewing
Design: Lundgren+Lindqvist
Artist: Fredrik Åkum

Origin: Gothenburg, Sweden
Style: IPA
ABV: 6.0%


OO Brewery is a small independent named after the two founders Olle and Olaf Andersson of Gothenburg, Sweden. This IPA is one of those few beers that ticks all the boxes. Looks amazing, and drinks well.

The labels designed by Lundgren+Lindqvist have been created to house commissioned art - in this case a lush forest by fellow Swede Fredrik Åkum. Such a format allows the OO bottles to stay fresh, whilst also retaining a clean brand consistency across the products. A lovely piece of design. Digging the pronunciation guide too - always tricky with those Scandi vowels.

Any company that makes the effort to commission this level of thoughtful design and showcase new artists should be lauded. Hats off. 

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A project by Richard Heap
A graphic designer from Stockport, England