Brewery: Track
Label design: Dave Sedgewick

Origin: Manchester, England
Style: Pale Ale
ABC: 4% 
Multiplicity is an ongoing series of events run by Foilco, a British foiling company that produces all sorts lovely work as well as championing the design industry.

Commemorating 30 years in business, this specially produced pale ale from Mancunian brewers Track features a clean, minimal label by designer Dave Sedgewick. Brewed over time (hence the watch face) the graphics are a nod to the early days of Susan Kare’s Mac icons and the Chicago typeface.

It’s a neat reference and one that designers will love. And remember kids - don’t drink and design (well not too much anyhow). 


A project by Richard Heap
A graphic designer from Stockport, England